The old adage of out that sight, out of mind applies to your customers and locations. Since search engines and digital maps are the primary way that customers find real-world locations, if your store isn’t showing up at the top of local search results, it doesn’t matter how prime your location is or how nice the building looks from the street.
With the rise of artificial intelligence, Big Data, and automation, most industries will experience major disruptions in the coming years. Local marketing is no exception. Here are four major local marketing disruptions heading your way.