Marketing

Predictive Lead Scoring & Profile Management

Identify your most promising prospects, build hyper-targeted segments, and personalize outreach at scale to significantly increased conversion rates

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Infer

Infer is an artificial intelligence (AI) SaaS platform integrated with multiple MarTech solutions for predictive lead and account scoring and managing hyper-segmented profiles.

Machine Learning to Optimize and Expand your Sales and Marketing Funnel

  • Predictive lead scoring & profile management to optimize and expand your sales and marketing operations
  • Score large amounts of inbound leads, contacts, and accounts in real-time
  • Increase ROI by improving MQLs & prioritizing sales efforts on the leads/accounts that will drive the most revenue
  • Segment and distribute leads appropriately and fairly across sales teams
  • Identify the effectiveness of campaigns by market segment, to inform ongoing improvement in targeting and segmentation
Infer-product-page

Solve B2B Sales & Marketing Challenges

  • Too Many Prospects: Infer helps determine who are the best fit to buy
  • Too Few Prospects: Infer helps narrow down more lookalikes
  • Missing Opportunities: Infer pinpoints which prospects are most engaged
  • Unclear Segmentation: Infer recognizes who are the ideal customer profiles

Success

GFI Software Case Study

SVP & Chief Revenue Officer Johannes Kamleitner details the success they have experienced with Ignite's Platinum Support.

Kayako Case Study

Learn how Infer increased visibility into Kayako’s lead generation efforts, and the ability to focus on specific target segments.

Read the Success Story

DNN Corp. Case Study

Learn how DNN uses Ignite's Infer predictive analytics to increase lead to opportunity conversion by 25%.

Read About DNN

See it in Action.

Services to Support Your Success

Support Services

Customer success is our #1 objective, and that’s why we’ve created the Ignite Customer Support Program.  The Program has three service tiers: Platinum, Gold, and Standard.

Ignite’s Platinum Support is the preferred option for our most active and demanding customers, as it contains the widest array of services and the highest prioritization for critical issue resolution.

Among a total of 11 benefits, the Infer Platinum Support program includes:

  • Solution Health Check: Rigorous program assessment to review and evaluate key indicators of health to ensure your scoring models stay on top regarding performance and accuracy and best match the unique needs of your business, as well as identify changes and trends in your usage to inform model rebuild or refresh.
  • Model Refresh: Bring your model to top performance by training it regularly with new data and preventing degradation of accuracy, a natural process related to changing market dynamics and internal staffing changes.
  • Model Rebuild: Unlimited on-demand model rebuilds triggered either by recommendation from your quarterly Solution Health Check session or your own request, and a key benefit for dynamic organizations in ever-changing markets.
  • Expert Access: Gain access to an expert solution consultant to answer your most pressing questions about the product and its features in both 1:1 meetings, as well as for focused coaching session(s) for new team members.

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Kickstart Services

Ignite Kickstart Services are available for new customers to quickly get started with delivering the value of your new Infer solution to your organization. Kickstart Services include configuration and installation and are delivered by Ignite’s global Professional Services organization.

Customers choose Infer Kickstart Services to:

  • Optimize the Solution: Ensure configuration is aligned to specific goals of your organization
  • Accelerate Time-to-Value: Speed-up installation for fastest time to use and to quickly realize platform benefits
  • Limit Resource Requirements: Lessen or entirely eliminate added configuration and installation work from already stretched staff who are not yet experts on the new Infer solution

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Consulting Services

Maximize the return on your investment with Ignite’s Infer Consulting Services. From advisory and process consulting, through implementation and support, our team of industry experts will ensure you get superior value from your technology investment.

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Enterprise License Agreement

Accelerate Lead Conversion with Infer’s Customer Insights Tool

The Infer predictive lead scoring platform now includes business intelligence capabilities to optimize sales and marketing ROI. The enhanced BI functionality is designed to empower sales and marketing teams with customized market and account insights to improve overall marketing campaign development and accelerate the successful closure of sales’ leads.

The solution expansion is available via the Ignite customer benefit ELA program, Prime, which offers Infer customers licenses, including support services. By leveraging the Prime program, Ignite customers add new capabilities, displace existing software costs, and address ― at no cost ― additional service requirements for their organization’s IT, marketing, sales, finance, and compliance teams.

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Learn how Infer customers accelerate lead conversion using enhanced BI functionality.

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Resources

Speak with an Ignite Expert

To learn more about how to ignite better business performance with Ignite Technologies’ solutions & services, please request a meeting with an Ignite Customer Success Manager.